Types of Audits

Process Audit

  • An analysis of the manner in which media plans and media buys are briefed, developed, approved, executed and tracked.

  • The result of this type of audit is identification of possible gaps or process breakdowns that could introduce risk or unnecessary inefficiencies in the media planning and/or buying process.


 

 

 

 

 

 

Media Performance/Strategic Audits

Delivery Verification Audit

Financial/Control Audits

Contract Compliance Audits